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Melisa Minca is a clothing label based in Berlin founded in 2018, specializing in upcycling, reworking pre-loved items, custom tailoring and ethical production.

MM serves as a bridge between ethical fashion and contemporary design. MM is for eccentric individuals who want to express themselves, but at the same time not contribute to the environmental pollution and human exploitation which much of the fashion industry is causing. Our mission is to transform the way people look at clothes, but also the way they treat each other. What one is wearing shouldn’t perpetuate any sort of hierarchy, but instead celebrate our diversity.

At MM we are

  • reworking second hand and vintage items
  • upcycling scraps and fabric leftovers
  • making custom pieces to your measure

Our items are

  • produced in our Berlin studio
  • made to order to avoid over-production
  • made with locally sourced materials, often scraps
  • made with zero-waste production goal
    • about 80% of our scraps get reused
  • all our packaging is re-used

MM has one permanent team member – Melisa. Sometimes I have a student intern by my side.

I’m working towards a more equal, just and sustainable future. I believe raising awareness about the issues with fast fashion but also the fashion industry in general and even more the consumerist culture is the main point of upcycling. Upcycling alone won’t fix everything. That’s why with MM I actively support and demand change. Sharing economy, cyclical systems of production and consumption – with action, we can bring about change.